Home » How to Use Pinterest to Increase Blog Views

How to Use Pinterest to Increase Blog Views

It seems like everyone is talking about Pinterest, but it is very hit and miss. I’ve seen people claiming it’s bringing thousands of views to their blog and others are struggling to get off the ground. It is hard to grow, but Pinterest is less about your followers, as you don’t need millions to succeed.

In all fairness I’m not a Pinterest expert. At the time of writing I have 205.5k Monthly Unique Viewers and Pinterest tends to be my highest traffic source. In this post I’m just going to go through what I do in order to increase that number. I’m not promising that this is going to work miracles, but it might be worth a shot.

Use It

This one might seem like common sense, but I’ve found that the more time pinning pays off. I find myself scrolling through Pinterest quite a lot and pinning different images to my boards. If I have a spare few minutes, I’ll always have a scroll and a pin and that’ll be throughout the day. It doesn’t need to be for hours. If you struggle with having time to use it then you can use Tailwind to get a queue set up that posts throughout the day for you. I’ve not taken to it, but I’ve seen a lot of people recommend it saying it works for them.

Upload Your Content

Every time I publish a blog post, I upload the photos linked back to the post. This is the easiest way to get your content out there, and it’s easy to get to the post. I leave the title as the blog post title, as Pinterest works as a search engine, so it’s best to not get too complicated. For the description I use a few keywords of what’s in the photo, or what the blog post is about.

Group Boards

Group boards are what got my account started. I used to have a girly/ pink theme and from that I got invited to a few group boards which I joined and slipped a few of my own pictures in there that got started to get clicks. There are a lot of group boards out there, but I think they’re all invite only. I got my invites from Twitter, if someone tweeted saying they were making a group board I’d politely ask to join. It’s a brilliant way of finding new bloggers and a way of getting your content out there. You can always make you own and invite a lot of other people to it.

In one of my group boards there are 2,403 followers, so that’s a lot of extra people seeing the content.

Pin to Multiple Boards

As well as repinning your content to the group boards add it to your existing boards that are relevant. I have a board dedicated to my blog and Instagram content, and every once in a while I’ll repin to my Beauty board or other relevant board. I tend to notice an increase on the interaction whenever I do this, as the picture will come up at the top of your feed and your followers feed again.

Keep Board Names Simple

A while ago it seemed like there was a trend to put spaces in between the letters on board titles. I did it and my monthly views slowly decreased and got lower and lower. It may have looked pretty, but it’s not practical for a search engine. Board names are best to be simple, and I’ve kept to key words and one word where possible.

Fill Out Your Profile

By this I mean your ‘About Me’ section. I’ve filled mine with keywords that people are likely to search for, this just helps your profile to show up in searches which is never a bad thing. I’ve only included relevant ones that explain what my blog is about and what people can expect from my pins. It’s all about explaining your content.

Business Account

First of all it’s free and easy to do, so it’s definitely worth it. From a business account you get access to rich pins, which help a lot. This means when you upload a pin it’ll fill out the title. You can also pay for Ad’s which I’ve not done, but it’s another way to get your content out there. Considering I’ve put this last, it’s probably the most important. If there’s one thing you take away from this post, it’s this.

Well I think thats everything! I hope this post has been helpful to you in someway.

Do you like using Pinterest?

Thank you for reading!

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70 Comments

  1. 6th January 2019 / 3:55 pm

    I made it one of my goals for 2019 to start using Pinterest for my blog and actually understand how to use it so this post has helped me SO much! Thankyou for sharing this!

    Jess // foundationsandfairytales.wordpress.com
    xx

    • 6th January 2019 / 4:57 pm

      I hope you’re able to achieve your goal! I’m glad this post has helped you, it’s no problem at all!xx

  2. 6th January 2019 / 4:11 pm

    I seriously need to crack Pinterest! I love it so much and I know it works amazingly for some people! This is a great post. x

    • 6th January 2019 / 4:58 pm

      I hope you’re able to do it! Thank you so much xx

    • 6th January 2019 / 8:13 pm

      Thank you so much, I’m glad you think so! That is so true, being active is definitely a big part of it xx

    • 6th January 2019 / 8:13 pm

      It’s such a great platform, but can be so hard to grasp. I hope you’re able to get into it xx

  3. 6th January 2019 / 8:16 pm

    This is really good timing for me. Start using/ figure out Pinterest has been a goal of mine for a few months now but decided to take it more seriously this year. Still trying to figure out how to grow so I’ll definitely take these tips on board x

    Sophie
    http://www.glowsteady.co.uk

    • 6th January 2019 / 8:32 pm

      I hope you find it useful and you start seeing a difference! It can be so hard to start, as it’s difficult to see results xx

  4. 6th January 2019 / 8:18 pm

    This is actually one of my Blog Resolutions this year to start using Pinterest, so you’ve definitely giving me some idea as to where to start! 🙂

    Jordan x || Darling Jordan

    • 6th January 2019 / 8:33 pm

      Ah I’m glad you found this useful, I hope it works for you xx

  5. 6th January 2019 / 8:22 pm

    I’ve literally spent ages this afternoon looking for a post like this! I’m *trying* to find out how to use Pinterest to help grow my blog, and this post is perfect! Thank you!!

    • 6th January 2019 / 8:34 pm

      Ah no way! I hope these tips work for you. No problem, I just hope they’re helpful for you!xx

  6. 6th January 2019 / 8:27 pm

    I really need to use Pinterest more, this post has been really helpful! Thank you!

    • 6th January 2019 / 8:34 pm

      It’s such a great platform! No problem, I’m glad you find it helpful!xx

  7. 6th January 2019 / 8:33 pm

    I used to be sooooo active on Pinterest and pinning every single day. I have not been as good lately but it used to drive good traffic to my blog!

    • 6th January 2019 / 8:35 pm

      It can be a great source of traffic, I’m glad it helped you get traffic xx

  8. 6th January 2019 / 8:44 pm

    This is a really helpful post, thank you so much for sharing it! I’ve had Pinterest for a while but I’ve never really known what I’m doing on there so my interest comes and goes. This has given me lots of great advice though, so I’ll definitely be getting back into it this year and seeing if it can help push my views up. Thanks!

    Beth x | http://www.adventureandanxiety.com

    • 6th January 2019 / 8:48 pm

      Thank you so much, I’m glad you think so! Yeah it can be hard to stay interested when you aren’t seeing results. I hope it works for you xx

    • 6th January 2019 / 10:08 pm

      No problem, I hope it helps you! It can be really tough to get going, but I hope you manage it xx

  9. 6th January 2019 / 9:13 pm

    I’ve been using pinterest a lot lately. This has been very helpful!

    • 6th January 2019 / 10:08 pm

      It’s such a great platform! Thank you, I’m glad you think so xx

  10. 6th January 2019 / 9:20 pm

    I’ve literally tried to comment so many times but it keeps losing connection! Anyway what I’ve been trying to say is my blog views have gone down a lot last year and I really want to increase it again – using all social media so I’ve bookmarked this page!

    Ellyn xx | Life Of A Beauty Nerd

    • 6th January 2019 / 10:09 pm

      Ah, I’m glad you’ve finally been able to post! I hope you find these tips helpful and they help you to boost your views again xx

  11. 6th January 2019 / 9:25 pm

    Great post! I’m a bit obsessed with Pinterest and can easily fall down a long pinning hole sometimes! It’s just so addictive.

    I’m also a fan of Tailwind as find scheduling pins to post at “optimal” times seems to work. I definitely notice a drop in Pinterest views when I get lazy about it…

    Off to check out your page now. Here’s mine if you fancy checking it out – https://www.pinterest.co.uk/MoreThanGreens/ xx

    • 6th January 2019 / 10:11 pm

      Yeah it can be very easy to fall into the pinning all the time mindset haha! It’s a great platform. That’s a good point, scheduling can help a lot, but not posting seems to decrease really quickly. Thank you xx

  12. 6th January 2019 / 11:15 pm

    I just got a business account a couple days ago. I haven’t ordered my Pinterest in a while. Do you make use of board sections? I think I cut my main boards down by half but I don’t know if that’s a good thing for views. My blog covers are also landscape which makes them tiny on Pinterest.

    • 7th January 2019 / 5:26 pm

      I hope it helps you, I think a business account is so helpful! With the board sections, I tend to pick the most suitable one. I’m not too sure if the amount of boards makes a difference or not. I just have boards for what I want if that makes sense xx

    • 7th January 2019 / 5:28 pm

      Thank you, I’m glad you think so! I hope you’re able to figure out how to make it work for you xx

  13. 7th January 2019 / 1:06 am

    Fantastic post & really informative! Pinterest has been my best source for views, especially after my rebrand – I’m a pinterest addict anyway so it sort of pays haha x

    http://www.rebeccaellis.co

    • 7th January 2019 / 5:29 pm

      Thank you so much, I’m glad you think so! Yeah, if you love Pinterest then it’s pretty easy to make it work as you’re always on it anyway haha!xx

    • 7th January 2019 / 5:30 pm

      Thank you, I’m glad you think so! I hope you’re able to do it xx

  14. 7th January 2019 / 6:18 am

    Very helpful post! I find myself either too much in the Pinterest or not all. Whenever I do regularly post’s my engagement increases and then I forget about the Pinterest for a while and then start using it again. Need to be more active there Xx

    http://www.mybeautysilence.com

    • 7th January 2019 / 5:30 pm

      Thank you, I’m glad you think so! Yeah it can be very all or nothing. That’s the thing with Pinterest it’s like the more time you put in, the more you get back xx

  15. 7th January 2019 / 9:14 pm

    You know I use to do many of these things. And then when all the emphasis shifted to IG I kind of stepped away from using Pinterest. But I have been thinking of getting back in to it. Thanks for the tips!

    Allie of
    http://www.allienyc.com

    • 8th January 2019 / 9:52 pm

      Ah, gutted that you didn’t keep up with it! I hope this post helps you. No problem, thank you for stopping by xx

  16. 7th January 2019 / 11:19 pm

    I have been trying to use Pinterest more and more, and I actually really like it, I feel like it sets itself apart from Instagram, Facebook and Snapchat because it is not constantly changing and stays true to itself (hopefully I haven’t jinxed it). Great tips, these are really helpful Hannah, will definitely be switching my account to a Business one now, thanks for sharing, hope you are having a great start to the year! Xx

    ALittleKiran | Bloglovin

    • 8th January 2019 / 9:56 pm

      I’m glad you really like it! Haha, I know what you mean. It’s something different which is great. Thank you so much, I’m glad you found this helpful Thank you, and the same to you xx

  17. 8th January 2019 / 2:11 am

    I’ve started using Pinterest more recently so thank you for the tips! Uploading a photo with a link to a new blog post is something I’ve started doing and I’ve already seen an increase in blog views. Joining group boards is a great idea and something I’ll likely do this year.

    x Kara | http://karascloset.net

    • 8th January 2019 / 10:00 pm

      I hope you’re liking it, and no problem! Yes, it helps a lot, I’m glad you’re seeing the benefits already. Yeah, they’re great and it’s a way to find other bloggers too!xx

  18. 8th January 2019 / 12:01 pm

    Great tips! I really need to remember to pin my blog posts to Pinterest. I always forget to do it! Group boards are so helpful. I need to join more xx

    Lauren | itslaurenvictoria.co.uk

    • 8th January 2019 / 10:01 pm

      Thank you so much! It’s such a great way to get your content out there, it’s just remembering to do it like you say. Yeah, they’re fab!xx

  19. 8th January 2019 / 9:09 pm

    I use Pinterest almost every day and I’ve never thought to use it to increase blog views. Bookmarking this post and definitely going to try each thing you’ve mentioned and see if my blog views go up.

    Thanks for sharing, this is so helpful!

    Fran | http://www.franciscarockey.co.uk

    • 8th January 2019 / 10:02 pm

      Ah, I hope you find it useful and you start seeing the benefits soon! No problem, I’m glad you think so xx

  20. 8th January 2019 / 9:26 pm

    This is the most perfect post for me to read right now! I really want to start understanding Pinterest for blogging more this year so thank you for sharing your valuable tips. I think I need to pin more often and tidy up my boards. Wow, 205.5k Monthly Unique Viewers is amazing, your advice must work!! Brilliant post and well done on your Pinterest success <3 xx

    Bexa | http://www.hellobexa.com

    • 8th January 2019 / 10:03 pm

      Ah, thank you, I’m glad you think so! It’s definitely something that can really work. Thank you so much, I hope it helps you too xx

  21. 8th January 2019 / 10:37 pm

    I’ve heard how Pinterest can be so valuable for blog views. I use Pinterest but I honestly haven’t seen much benefits from it and only use it because I really enjoy it tbh! I find it difficult to understand how to utilise it for blog views. These are great tips though – I do a few of them! xxx

    • 10th January 2019 / 12:26 am

      Yeah it can be hard to get it to take off, but some people really do benefit from it. At least you enjoy it! Thank you, and that’s great!xx

  22. 9th January 2019 / 3:48 am

    I’ve been pretty active on Pinterest over 2018, but I think I’ve been neglecting group boards! I need to get back onto that because I used to find them really helpful for getting my blog out there more.

    Julia // The Sunday Mode

    • 10th January 2019 / 12:27 am

      Group Boards can be great and it’s where I got my start, especially if you find a really active one. I hope you can get back into it xx

  23. Nina
    9th January 2019 / 4:35 am

    This is such a helpful post. I will defintely use your tips for my Pinterst. xx

    Nina’s Style Blog

    • 10th January 2019 / 12:28 am

      Thank you so much, I hope they help you!xx

    • 10th January 2019 / 12:30 am

      It’s such a fab form of social media, and always so inspiring. I love how you can search for pretty much anything on there. Thank you xx

  24. 9th January 2019 / 10:06 am

    Really cool post! I’ve never used Pinterest so this post really helped me learn 🤙🏻

    • 10th January 2019 / 12:30 am

      Thank you so much! I’m so happy that you find it helpful xx

  25. 9th January 2019 / 10:19 am

    I literally forget to use my pinterest! I just can’t remember to use it when I’ve got Twitter and Instagram to do too haha but I have heard so many people find it really does bring views to their blogs so I need to get back into using it! xx

    http://www.iridescentplaces.com

    • 10th January 2019 / 12:31 am

      Ah no way! Yeah, it can be a pain to keep up with all three. It can be a great income xx

  26. 9th January 2019 / 1:55 pm

    pinterest has always been kind of hit or miss for me! I love the platform for inspiration but when it comes to getting traffic from it, it’s pretty lackluster so far! I’m hoping these tips will help, thanks so much for posting them!

    • 10th January 2019 / 12:32 am

      Yeah, it can be hard to make work at first. It’s such a great site for inspo. I really hope they help you xx

    • 10th January 2019 / 12:32 am

      So true, it’s a fab site xx

  27. 9th January 2019 / 10:06 pm

    Love this post Hannah! I’ve been trying to be a lot more active on Pinterest lately so all of these tips are so helpful! xx

    • 10th January 2019 / 12:33 am

      Thank you so much! I’m glad you think so xx

  28. 10th January 2019 / 6:44 am

    I’ve never een able to wrap my head around how pinterest works so i just don’t bkther anymore but with your tips, i will try

    Glowyshoe’s blog

  29. 10th January 2019 / 1:35 pm

    Pinterest was one of the best things that I ever focused on for blogging. I actually started my first blog based off of content I found on Pinterest. It has been my number one travel source on every blog I have worked on, and it is amazing for inspiration. Great post!

    Ashlee | http://www.maybeafterbrunch.com

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